“How do these “influencers” actually impact children’s choices?” “My 7-year-old daughter is obsessed with watching toy reviews online, should I be concerned?” “Is watching influencers online impacting my 12-year-old’s social development?”
Celebrity is hardly a new phenomenon; however, thanks to the digital age, it’s never been easier to become the next big thing. Young people in 2021 consume media in a rapidly-changing landscape, and experience a personalized digital experience every time they glance at a screen. These experiences are crafted to feature the latest influencers and kidfluencers, who expose children and teens to subtle and overt advertisements, as well as new social trends.On Wednesday, October 20th, 2021, Children and Screens hosted “The Influencer Impact: How Social Media Stars and YouTube A-Listers Shape the Way Kids Think, Act, and Interact,” an Ask the Experts webinar, featuring an interdisciplinary panel of distinguished experts. They discussed the motivations and implications of the kidfluencer and influencer age, as well as how to help your children thoughtfully and carefully navigate the world of young social media stars.
Speakers
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Sherri Hope Culver, MLA
Director, Center for Media and Information Literacy, Associate Professor, Klein College of Media and Communication, Temple UniversityModerator
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Pamela Rutledge, PhD, MBA
Director, Media Psychology Research Center, Doctoral Faculty, Fielding Graduate University
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Liselot Hudders, PhD
Associate Professor, Director, Center for Persuasive Communication, Ghent University, Belgium
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Elizabeth Milovidov, PhD, JD
Digital Parenting Coach, Founder, Digitalem, Assistant Professor, American Graduate School in Paris
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Marie Bragg, PhD
Assistant Professor, Department of Population Health, Grossman School of Medicine, New York University
